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Salesforce Consulting · UK and Ireland

Bridge the gap between Humans and CRM.

Implementing Salesforce shouldn't feel like learning a second language. At Second Mind, we help small businesses across Gloucestershire, the UK and Ireland transition to Salesforce without the growing pains.

CRM expertise that works for your business

We don't just set up CRM technology. We align it with the way your people actually work.

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Small Business Focus

We understand the agility and budget constraints of growing teams. No unnecessary complexity, no enterprise bloat.

Effective Implementation

We skip the bloat and focus on the features that drive immediate ROI, getting you live faster and smarter.

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The Second Mind Approach

Think of us as an extension of your team, providing best practice and expertise so you can focus on the human side of your business.

Flexible Salesforce services, built around you.

From fixed-price quick starts to fully bespoke projects and ongoing admin support, we have an engagement model to suit your needs.

Sales Cloud Setup

Get your core sales process live and working from day one.

Service Cloud Setup

A fully configured customer support function with SLA tracking and case management.

Xero Integration

Connect Salesforce and Xero to automate invoicing and eliminate double data entry.

Document Generation

Generate branded, accurate documents directly from your Salesforce records.

Sales Cloud Add-ons

Extend your Sales Cloud with Sales Engagement, Salesforce Maps, Digital Engagement and more.

Bespoke Projects

Have something specific in mind? We scope and deliver custom Salesforce projects to fit your requirements.

Managed Admin Services

Ongoing Salesforce admin support on a flexible, pre-purchased hours basis. Your CRM, looked after.

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Ready to get more from Salesforce?

Let's have a conversation about what's right for your business. No jargon, no pressure.

Book a free call

Built on experience. Driven by people.

James Fleming, Founder
James Fleming Founder and Salesforce Consultant

Hi, I'm James, the person behind Second Mind.

I'm a 2x Salesforce Certified consultant with 8 years immersed in the Salesforce ecosystem, including time as a direct Salesforce employee, working closely with small and medium-sized businesses to help them get real value from their CRM.

Taking on a CRM is a big step for any business. Done well, it becomes the backbone of how your team works. Done without the right support, it can feel like a lot of effort for very little return. The difference, in my experience, almost always comes down to how well the system is aligned to the people using it.

That's the belief Second Mind was built on. Businesses at the growth stage need someone who takes the time to understand how they actually operate, what their team finds intuitive, and what will genuinely move the needle. A one-to-one service means you always have direct access to the person doing the work, and decisions get made quickly with full context.

Originally from Dublin and now based in Gloucester, I work with clients across the UK and Ireland. Whether you're starting fresh with Salesforce or looking to build on an existing setup, I'd love to have a chat about what's possible.

8+Years in Salesforce
UK and IECoverage
1 to 1Personal service
2xSalesforce Certified

Salesforce Certifications

SALESFORCE CERTIFIED Platform Administrator

Salesforce Certified

Platform Administrator

Issued: November 2025
Credential ID: 6938108
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SALESFORCE CERTIFIED Sales Cloud Consultant

Salesforce Certified

Sales Cloud Consultant

Issued: June 2026
Credential ID: 7894693
Verify credential

Book a call with James

How we work

Transparent pricing

Every engagement is clearly scoped before we start. You'll always know what you're getting and what it costs.

People-first delivery

Technology should serve your team, not the other way around. We configure Salesforce around the way your people actually work.

No unnecessary complexity

We focus on the features that deliver immediate value and skip the rest. Fast to implement, easy to use, built to last.

One-to-one service

You deal directly with the consultant doing the work, not an account manager passing messages back and forth.

Salesforce services built around your business.

We offer fixed-price packages for the most common Salesforce implementations, as well as bespoke project scoping and flexible ongoing admin support. Additional requirements outside the scope of any package can be scoped and priced separately.

Sales Cloud

Sales Cloud

Quick Start 1

Get your Salesforce org up and running with the essentials. Leads, accounts, contacts, opportunities, email integration and reporting, everything your team needs from day one.

Book a call
Sales Cloud

Quick Start 2

Everything in Quick Start 1, plus campaigns, products, pricebooks and quotes. The complete sales toolkit for teams who need product-based selling and marketing visibility.

Book a call

Sales Cloud Add-ons

Sales Cloud

Sales Engagement

Build structured, repeatable outreach cadences so your sales team always knows the next step. Includes email templates, call scripts, Salesforce Inbox and automated cadence actions.

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Field Sales

Salesforce Maps

Visualise your customers on a map, plan and optimise field sales routes, and manage territories, all within Salesforce. Less windshield time, more face time.

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Productivity

Document Generation

Generate professional, branded documents directly from Salesforce records. Quotes, proposals and more, with no manual copy-paste and no formatting errors.

Book a call

Service Cloud

Service Cloud

Service Cloud Quick Start

Stand up a fully operational customer support function. Case management, SLA tracking, email-to-case, a knowledge base and automated breach alerts, your team supported from day one.

Book a call
Service Cloud

Digital Engagement

Let customers reach you on WhatsApp and handle every conversation directly from the Salesforce Service Console. Faster responses, better visibility, all captured in your CRM.

Book a call

Integrations

Integration

Xero Integration

Eliminate manual data entry between Salesforce and Xero. Automate contact sync, invoice creation and payment status updates so your sales and finance teams always have the full picture.

Book a call

Flexible Engagements

Bespoke Projects

Not everything fits a fixed package, and that's fine. If you have a specific requirement or a more complex project in mind, we'll work with you to scope it properly and deliver it to measure.

Discuss your project

Managed Admin Services

Need ongoing Salesforce admin support without the overhead of a full-time resource? Our managed admin service gives you access to a pre-purchased pool of hours, used flexibly as your needs arise.

Find out more

Not sure which service is right for you?

Get in touch and we'll talk through your requirements. No obligation, no jargon.

Book a free call

Practical Salesforce advice for small businesses.

Honest, jargon-free guides to help you get more from your Salesforce investment.

Health Check

What is a Salesforce Health Check and do you need one?

Your Salesforce org might be doing its job on the surface, but under the hood things can drift over time. Here is what a health check involves, what it uncovers, and how to know if you need one.

June 2026  ·  5 min read

Read article
Salesforce Costs

How much does Salesforce implementation cost for a small business in the UK?

Salesforce implementation costs vary enormously. This guide breaks down what you should expect to pay, what drives the price up or down, and how to get the best value as a small business.

July 2026  ·  6 min read

Read article
Managed Services

Day to day management of Salesforce: picking the right option

Internal admin, retainer agreements, managed services or pay-as-you-go support? A practical guide to the options for keeping your Salesforce org running day to day.

July 2026  ·  7 min read

Read article
Quick Starts

What is a Salesforce Quick Start and is it right for your business?

A fixed-price, clearly scoped implementation designed to get you live fast. Here is what it includes, what it does not, and how to know if it is the right starting point for your business.

July 2026  ·  6 min read

Read article

Want to talk through your Salesforce setup?

Book a free 30-minute call and we will take a look together.

Book a free call

Get a clear, independent picture of your Salesforce org.

No obligation, no sales pitch. Just an honest look under the hood, so you know exactly what's working, what needs attention, and what to do next.

Health Check
FREE

A native security scan plus an Org Check build scan, summarised into a quick Red, Amber, Green snapshot.

Best for: a first, no-risk look under the hood.

Book your free Health Check

All Health Check+ pricing excludes VAT. Any remediation or follow-on work identified during a Health Check will be scoped and priced separately.

The same simple process, whichever tier you choose.

1

Discovery

A short call to confirm scope and access.

2

Reverse Demo

A 45 to 60 minute call where you walk us through your system live and flag anything you're already concerned about.

3

Scans & Analysis

We run our review tools and analyse what we've seen and heard.

4

Your Deliverable

A written summary of what we found, what it means, and what, if anything, to do next.

There's rarely a single trigger.

These are the most common reasons clients ask us in.

It's been a while since your org was last reviewed.

You're seeing duplicate records, messy data, or reports nobody trusts.

You're about to start a new project and want a clean baseline first.

You've inherited an org from a previous admin or partner and don't know what's under the hood.

You want an independent, no-obligation view before deciding what, if anything, to fix.

Both tiers give you the same core value. Health Check+ simply goes deeper.

Independent, expert eyes

A clear, jargon-free picture of what's healthy and what needs attention, not guesswork.

A defined RAG rating

Every area reviewed gets a Red, Amber or Green rating, so you know exactly where to focus first and what can wait.

A live walkthrough

Recommendations are based on your own data, so you can see and understand them immediately.

A written summary

Easy to keep and share internally to build a case for any follow-on work.

No obligation to act

You decide what happens next. There's no pressure to buy anything further.

Popular Next Step

Found your reports aren't telling the full story?

Our Pipeline Reporting Pack gives your team 10 of the sales reports they actually need, plus one dashboard that brings them together, built directly in your org in a single day.

Ask about the Pipeline Reporting Pack

Managed Admin Services

Prefer ongoing support to a one-off check? Our managed admin service works as a flexible extension of your team.

Flexible day rate

A pre-purchased pool of days, used flexibly as your needs arise. We work to your timelines and build a deep understanding of your org, so you always have responsive, on-demand Salesforce expertise on hand without the overhead of a full-time resource.

Find out more

Ready to see what's really happening in your org?

Book your free Health Check today. No obligation, no pressure.

Book your free Health Check

Let's talk about your business.

No jargon, no pressure. Just an honest conversation about what Salesforce can do for your team.

We'd love to hear from you

Whether you have a specific package in mind or just want to explore what's possible, drop us a message and James will come back to you personally.

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Email jfleming@secondmindcc.com
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Based in Gloucester, UK, serving clients across the UK and Ireland
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Website www.secondmindcc.com

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